Accounts Approached
1,702, Accounts Approached
up 10.2% versus the prior 30 days
unique accounts · last 30 days
8W trend
Open NumbersLive: the data engine is scoring accounts right now
Our real numbers. Updated weekly.
Every agency claims great reply rates. We publish ours, wins and losses included, so you can check before you ever talk to us. Aggregated across all client campaigns, anonymized, with methodology.
When a number drops, it stays published, along with what we changed. That's the point.
02 · Rolling 30 days
Core metrics
Blended Reply Rate
12.0%, Blended Reply Rate
down 0.3 pp versus the prior 30 days. See the adaptation logsee log
204 unique repliers
8W trendvs 3.4% industry
Positive Conversations
86, Positive Conversations
up 2.4% versus the prior 30 days
5.1% of accounts approached
8W trend
Meetings Scheduled
25, Meetings Scheduled
up 38.9% versus the prior 30 days
14.7 per 1,000 accounts
8W trend
Industry context
Industry avg cold email reply
3.4%
Instantly Benchmark Report
Industry avg LinkedIn response
10.4%
Expandi Benchmark Report
Cobey blended reply · live 30D
12.0%
≈3.5× industry email
All client campaigns, anonymized
03 · Channel breakdown
Where conversations start
Rolling 30 days. Bars show accounts touched per channel.
Channel breakdown over the last 30 days: LinkedIn 1,069 accounts with a 16.1% reply rate, email 633 accounts with a 5.1% reply rate.
04 · Signal performance
What triggers a conversation
The index compares each signal's meeting rate against good-fit accounts contacted without a live trigger. It's why we only reach out when something is happening.
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| Hiring spike | 653 | 15.2% | 8.3% | 13 | 2.3× |
|---|---|---|---|---|---|
| Funding round | 556 | 15.6% | 8.3% | 10 | 2.1× |
| Leadership change | 630 | 12.4% | 5.6% | 9 | 1.6× |
| Tech-stack change | 786 | 12.1% | 5.1% | 10 | 1.5× |
| Expansion | 919 | 10.4% | 3.8% | 9 | 1.1× |
| ICP match, no active triggerControl group: good-fit ICP accounts contacted without an active trigger. Baseline for the efficiency factor, pinned at 1.0×. | 1,481 | 9.0% | 2.9% | 13 | 1.0× |
Sorted by Efficiency Factor, descending
Trailing 12 completed ISO weeks. The control row is pinned last.
05 · System adaptation log
What changed, week by week
Corrections, wins and routine ops from the live system.
- ISO week 27, 2026System correction noteReply rate dipped 29% week-over-week. Rotated opening variants on LinkedIn and tightened ICP filters; velocity normalized within two weeks.
- ISO week 26, 2026New highNew 12-week high in positive conversations. Doubling down on the segments that drove it.
- ISO week 24, 2026New highNew window high in positive conversations. Signal-triggered sends keep outperforming static lists.
- ISO week 23, 2026Quarterly copy review: minor tone adjustments, no sequence changes.
- ISO week 22, 2026New highNew 12-week high in positive conversations. Doubling down on the segments that drove it.
- ISO week 21, 2026Infrastructure maintenance: rotated sending domains ahead of schedule.
- ISO week 19, 2026System correction noteA 29% dip traced back to LinkedIn deliverability. Rotated sending infrastructure and re-warmed affected inboxes.
06 · Methodology
How to read these numbers
Aggregated across all client campaigns · anonymized · updated Mondays, Europe/Berlin
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